The following statements relate to social media. Choose the correct code for the statements being correct or incorrect.

Statement I: Social media does not allow users to interact among themselves.

Statement II : Social media helps facilitate the consumer's decision process by encouraging need recognition, information search, alternative evaluation, purchase and post purchase reviews.

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UGC NET Paper 2: Management 20th Dec 2018 Shift 2
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  1. Statement I is correct, but II is incorrect.
  2. Statement II is correct, but I is incorrect.
  3. Both the statements I and II are correct.
  4. Both the statements I and II are incorrect.

Answer (Detailed Solution Below)

Option 2 : Statement II is correct, but I is incorrect.
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UGC NET Paper 1: Held on 21st August 2024 Shift 1
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Detailed Solution

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The correct answer is (2) Statement II is correct, but I is incorrect.

Key PointsSocial media are interactive digital technologies including websites and applications that allow people to create and share files through online communities and networks, including information, ideas, career interests, and other ways to communicate.

 Important Points

  • Social media allow users to interact among themselves.
  • It is typically where users first communicate with one another or with the outside community.
  • Social media helps facilitate the consumer's decision process by encouraging need recognition, information search, alternative evaluation, likes, dislikes, needs, wants, purchase and popost-purchaseeviews.

Thus,  Statement II is correct, but I is incorrect.

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