The IPL 2025 has breached many records, with the Royal Challengers Bengaluru (RCB) ending their 18-year drought to win their maiden IPL title and dethroning the Chennai Super Kings (CSK) in both brand and business value rankings with a staggering brand value of US$269.0 million. But what caught the eyes of the spectators was the Punjab Kings (PBKS) displaying their prowess, especially under captain Shreyas Iyer. According to Houlihan Lokey, PBKS achieved the Highest growth in IPL 2025, with 39.6%. Shreyas Iyer‘s leading the team to the final helped with the valuation.
🚨 MASSIVE SPIKE IN VALUATION FOR PUNJAB KINGS 🤯
– PBKS achieved the Highest growth in IPL 2025, with 39.6%, Shreyas Iyer leading the team to the final helped with the valuation. [Houlihan Lokey] pic.twitter.com/cCEcKUDgHo---Advertisement---— Johns. (@CricCrazyJohns) July 8, 2025
25% Rise In Sponsorship Revenue
As a reflection of the IPL’s increasing popularity, the Board of Control for Cricket in India’s auction of four associate-sponsor positions—My11Circle, Angel One, RuPay, and CEAT—yielded ₹1,485 crores, a 25% rise over the earlier cycle. In the meantime, the Tata Group renewed its title-sponsorship involvement up to 2028 in a rich five-year agreement worth US$300 million (₹2,500 crores).
RCB Stands Tall
In a remarkable turn of events in the valuations of IPL franchises, inaugural winners Royal Challengers Bengaluru (RCB) have jumped to the number one position with a brand value of US$269 million from US$227 million last year. Mumbai Indians moved up to the second spot (from fourth position last year) with a valuation of US$242 million (US$204 million in 2024). At the same time, Chennai Super Kings (CSK) fell to third with a brand value of US$235 million, just modestly higher than in 2024 (US$231 million), after a poor season with MS Dhoni taking the captaincy mid-season. Punjab Kings (PBKS) reported the strongest year-on-year growth, with a 39.6% increase in brand value through 2024, closely followed by Lucknow Super Giants, which improved by over 34%.
Virat Kohli Amongst Top Scorers
Virat Kohli, who was retained as a senior batter for the team, emerged as the top scorer for them as well. The appointment of young Rajat Patidar as the captain resulted in favour of the Bengaluru-based franchise. Kohli amassed a total of 657 runs and was also the third-highest scorer of the season, behind Gujarat Titans’ (GT) Sai Sudarshan and Mumbai Indians’ (MI) Suryakumar Yadav. Shreyas Iyer, who scored a total of 604 runs in the season, finds himself in the 6th place in the top scorers and the highest for his team.
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